Media Monthly: July 2019
July 12, 2019
By the Media & Tech Services Group
In the latest issue of the Solomon Partners Media Monthly:
- Why OOH media is effective in reaching millennials and Gen Z
- Attribution data defines the value of OOH
- DOOH continues to experience strong growth
- Impact of tariffs on digital billboards
Also, please look out for two new reports we will produce:
- AV Action Report
- Solomon Partners / World OOH Organization Joint Report
Mark your calendars: New York Digital Signage Week – Week of October 14, 2019
